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Most people do not intentionally ask for a crowded inbox full of suspicious offers, fake invoices, and “limited time” promotions. Yet it can feel as if you somehow signed up for spam emails overnight.

Great onboarding emails do more than say “welcome.” They reduce confusion, build confidence, and guide new users or customers toward the first meaningful action.

Choosing an email marketing tool is partly about features, but it is also about math. Squarespace Email Campaigns is designed for businesses, creators, restaurants, consultants, and online stores that already use Squarespace and want newsletters, product announcements, and automated messages without connecting a separate platform.